nutre sweat social 2

my work on sweat social 2 started with the event poster and set the design direction for everything that followed. i built on the momentum from nutre's first event at the yard in charlestown and carried that energy into their next experience at lifetime northshore — this time bigger, with 400+ attendees. i designed the social media carousel to promote the event and created merch graphics that gave the nutre identity a fresh, wearable form. watching people rep the designs throughout the day made the whole thing worth it.